About the Job:

As the Digital Content Manager for the Indiana Secretary of State’s Office, you are responsible for executing a results-driven social media strategy, and developing engaging content for all social media platforms. You will attend events and produces social media content when available and helps direct social media opportunities. You will collaborate with the communications team and divisions to create a social media calendar that ensure our communication strategy to the public is executed across social platforms, and be responsibilities include monitoring social media channels, responding to social media outreach from the public, staying up to date with the latest industry trends, and analyzing the performance of posts.

This position also requires some graphic design work including creating full screen graphics for video and social media content.

A Day in the Life:

Essential Duties/Responsibilities:

• Develop, implement, and manage our social media strategy.
• Produce all social media content for the office: utilize photos and content from the field for posts and create unique, valuable content across all social platforms (Twitter, Facebook, LinkedIn & Instagram).
• Create a monthly editorial social media calendar.
• Generate, edit, publish and share content (original text, images, video) that builds meaningful connections and encourages community members to take action.
• Design graphics used in online communications and social media posts, such as Secretary quotes, holiday messages and banner images in press releases.
• Moderate user-generated content in line with our moderation policy and act if community standards are not met.
• Measure the success of social media reach and continuously improve by analyzing social data/metrics, insights, and best practices.
• Assist drafting monthly newsletters for both internal office staff, and constituents.
• Collaborate with all divisions to ensure content is informative and includes the important communication that the public needs.
• Setup virtual video calls with the Secretary of State when needed.
• Plan video to be used across multiple outlets / communication tools (e.g. social, website, etc.).
• Assist writing press releases and official office communications.
• Assist Communications Director with communication needs to government/business entities or public.
• Manage or support Office celebration and event planning efforts, including follow-up with internal and external stakeholders.
• Assist with the development of any presentations given by the Secretary of State to ensure presentation quality, accuracy and alignment with Office style guide.
• Prepare to serve as the tech support for presentations and press conferences.
• Work closely with Office staff to ensure proactive and accurate messaging.
• Maintain consistent, clear communication with the Communications Director regarding all events and project development.

The job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Other duties, responsibilities and activities may change or be assigned at any time.

What You'll Need for Success:

• 
  Minimum of Bachelor's Degree in Communications, Public Affairs, Journalism or related area.
• Preferred two years professional work experience.
• Broad understanding of the functions of the Office and its various responsibilities.
• Knowledge of social media platforms and Canva/Adobe Photoshop.
• Ability to interact with staff (at all levels) in a fast-paced environment, sometimes under pressure, while remaining flexible, proactive, resourceful and efficient, with a high level of professionalism and confidentiality is crucial to this role.
• Expert-level written and verbal communication skills, strong decision-making ability and attention to detail are equally important.
• Ability to multi-task and ascertain priorities to meet tight timelines.
• Use of correct grammar (both oral and written), spelling and punctuation.
• Ability to accept responsibility and complete assigned tasks.
• Excellent interpersonal skills and the ability to deal with an array of personalities.
• Ability to anticipate requests and exercise independent judgement in carrying out job responsibilities.
  

Supervisory Responsibilities/Direct Reports: